This is my story.

The woman behind the name.

An entrepreneur, a designer, and the founder of the eponymous 100% Made in Italy luxury house.

The BR house is rooted in a story of Italian enterprise — one in which work and family have always stood at the centre. My passion for fashion was born with me, on 10 May 1975, and took shape through childhood in the hands of my grandmothers, Pina and Adele, who passed down to me the arts of sewing, crochet, knitting and embroidery.

I designed my first dress as a little girl, and have carried a deep love for unique, personal pieces ever since. While working as a station manager for AirOne at Milan Linate, I studied at the Carlo Secoli institute in Milan, earning my diplomas in fashion design and industrial fashion illustration.

In 2006, following the untimely passing of my father, duty and a drive for redemption led me to take the helm of RIVAIR. I was thrust into a completely foreign, maledominated world of mechanics—me, who wasn't the desired male heir. For 17 years, my true passion for fashion and design was locked in a drawer, sacrificed daily to build what is now an international success.

Today, at the pinnacle of that hardwon achievement, RIVAIR provides the foundation to finally reopen that drawer. That is how BR Atelier was born: where engineering power meets sartorial soul + Its logo — inspired by the impeller of a centrifugal compressor — symbolises the union of BR and RIVAIR: two souls of a single story….

Its logo — inspired by the impeller of a centrifugal compressor — symbolises the union of BR and RIVAIR: two souls of a single story.

My creations are devoted to strong, independent and determined women — women unafraid to dare, and to express who they are through what they wear. The structured shoulders of my jackets speak a bold, almost military language, drawn from my own imagination. The house’s emblems are the peacock, a symbol of beauty and rebirth, and the tiger, a symbol of strength and courage.

BR is for every woman who has built her own self-worth, and who chooses never to go unnoticed.